About

“Insight is only powerful when paired with execution.”
— James Chappelle, Founder, Chappelle Advisory Group

Executive Bio

James Chappelle is the Founder of Chappelle Advisory Group. He advises leadership teams on strategic partnerships, channels and alliances, and executive account development — translating strategy into measurable momentum. His work spans B2B media, education technology, and healthcare services.

Expertise

  • Partnership architecture & joint GTM design
  • Channel programs & enablement
  • Executive mapping & multi‑threading
  • Narrative & positioning for economic outcomes

Operating approach

  • Outcome‑first, time‑bound engagements
  • Simple scorecards and review cadence
  • Artifacts the team can keep using
  • Calm, direct, and accountable collaboration
James Chappelle

Focus: Strategic partnerships, channels & alliances, executive account development.

Sectors: B2B media, education technology, healthcare services.

Style: Calm, practical, outcomes‑oriented.

Founder’s Journey

I built my career where outcomes depend on trust, clarity, and follow‑through. Early on, I learned that momentum comes from disciplined execution — not theatrics — and that the right relationships can compress time for an entire organization.

After leading business development roles, I shifted toward a more advisory model — helping founders and leadership teams clarify what matters, set the right cadence, and move with precision. The through‑line is steady: translate strategy into momentum, and leave behind operating artifacts the team can keep using.

Selected outcomes

  • B2B media: Executive roundtables accelerated enterprise meetings within 60 days.
  • EdTech: Reframed narrative to economic outcomes; improved reply quality and deal velocity.
  • Healthcare: Structured referral partnerships and standardized discovery; higher close rates.